Welcome to Real Estate Leads

Real Estate Leads is your go-to resource for smart, effective lead generation strategies tailored for real estate professionals.
Founded by Alan Jones Smith — a real estate marketing strategist with over 15 years of hands-on experience — this site delivers proven tactics to help agents, brokers, and investors generate high-converting real estate leads. Alan has built some of the top-performing lead funnels in the U.S., specializing in digital strategy, local SEO, and CRM optimization.
Here, you’ll find practical guides, expert tool reviews, and lead-generation playbooks that actually work in today’s digital-first market. Whether you’re just starting out or looking to sharpen your existing pipeline, everything here is built to help you attract better leads and close more deals.

Dr. Evelyn Reed is a leading economist and real estate expert with over two decades of experience. Her insightful analysis and practical advice have helped countless investors navigate the complexities of the market. Dr. Reed holds a PhD in Economics and an MBA, and is a licensed real estate broker in New York.

Credibility

Education: PhD in Economics, University of Chicago; MBA, Northwestern University; Licensed Real Estate Broker in New York

Publications & Awards:

  • Featured in The Wall Street Journal for market predictions
  • Recipient of the National Association of Realtors’ Excellence in Analysis Award
  • Published a best-selling book: “Navigating the Real Estate Market: A Data-Driven Approach”
  • Quoted extensively in Forbes on real estate investment strategies
We Can Help You

What Are You
Looking For?

First-class Professionals

Services

Real Estate Leads: Local & Niche Segments

When it comes to real estate leads, one-size-fits-all strategies often fall flat. That’s why this section focuses on hyperlocal and niche-specific lead generation. Whether you’re targeting first-time buyers in your zip code, downsizers in suburban markets, or investors looking for off-market deals, success starts with precision.
We dive deep into segmenting audiences by behavior, intent, and geography — helping you create marketing campaigns that actually resonate. From farming a neighborhood with geo-targeted ads to building content for condo buyers downtown, these strategies are built to attract the right leads, not just more leads.

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Real Estate Leads Tools & Companies

In a market flooded with lead gen platforms, it’s tough to know which tools are worth your time — or your budget. This category breaks down the real estate lead generation tools and companies that actually deliver results.
From CRMs and IDX platforms to paid lead services and automation tools, we test and review what works, what doesn’t, and what’s worth testing yourself. You’ll find side-by-side comparisons, feature breakdowns, and honest opinions based on real campaigns — not just affiliate links or surface-level overviews.
Whether you’re evaluating platforms like BoomTown, kvCORE, or Zillow Premier Agent, or looking for lesser-known tools that punch above their weight, this section helps you build a tech stack that works for your specific market and budget.

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Real Estate Leads Strategies

This is the core of what RealEstateLeads.com is all about: giving you the blueprint to attract, convert, and retain real estate leads in a digital-first world. No fluff, no filler — just practical strategies built from 15+ years in the trenches.
From Facebook ad funnels and Google Local Service Ads to content marketing and automated drip campaigns, these guides walk you through what works — step-by-step. Whether you’re a solo agent or running a full team, these systems scale with you.
What sets this apart? Every strategy shared here has been implemented, tested, and optimized by Alan in real campaigns. If you want to stop guessing and start building a lead pipeline that consistently performs, you’re in the right place.

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Some Feedback

What Our Clients Say

At Real Estate Leads, we’re proud to help real estate professionals generate smarter, more effective real estate leads. Our clients range from solo agents to full brokerages, and the feedback is clear — these strategies deliver results.

Agents have reported higher lead quality, more consistent pipelines, and better conversion rates after applying our tools and insights. Whether it’s through local SEO, CRM optimization, or targeted ad strategies, we focus on what truly works for real estate leads in today’s market.

Lisa M., New Agent – Tampa, FL
“As someone just starting out, I felt overwhelmed by all the tools out there. This site broke it down in plain English and helped me pick the right platform without overspending. So grateful I found it early.”

Natalie S., Real Estate Investor – Denver, CO
“I’ve followed Alan’s work for years, and this site is the best version of his insights yet. The lead strategies are clear, smart, and actually tailored to what’s happening in today’s market. I’ve already seen better lead quality on two of my rental listings.”

600+
Happy Clients

Marcus T., Broker – Atlanta, GA
“Real Estate Leads.com helped me rethink how we use our CRM. The automation tips alone saved my team hours every week — and our lead-to-appointment rate jumped by 30%. Game-changer.”